Matej Novak | Copywriter


Writing. Editing. Concepting. Strategizing. And other things that end in -ing.

Smiling also ends in -ing.

Smiling also ends in -ing.


10 things to know about Matej

  1. I like order. Parameters, rules, deadlines — these things help me produce my best work.
  2. I started my career in journalism. It taught me a lot about writing (and typing). It taught me about the working world. It taught me I did not want to be a journalist.
  3. I believe, no matter how good an idea is, there's always a better one out there. I find this both frustrating and motivating.
  4. I see everything as an opportunity. No matter how big or small, every project is a chance to do something unique, unexpected and memorable.
  5. I sweat the details. Because the big picture is made up of a lot of little ones.
  6. I'm inspired by people who push their art or craft to the absolute limit, be it making a cocktail, riding a skateboard or building a machine that uses 2,000 marbles to play music.
  7. I'm not only a writer; I'm also a writer. It's the breadth of my experiences and interests that makes me good at my job.
  8. I enjoy watching birds, playing guitar, taking pictures, cooking and spending time with my family. I often combine these activities, though I have yet to play guitar while cooking.
  9. I always assume I've heard every possible way to pronounce my name — until I hear a new one. It approximately rhymes with pâté, if you're curious.
  10. I love words.
  11. Sometimes I like to break the rules. That also helps me produce my best work.